CCT in Services

Co-track chairs

Vitor Lima

Vitor Lima

ESCP Business School

Spain

Hope Schau

Hope Schau

UC Irvine Paul Merage School of Business, University of California

Irvine, USA

Clarisse Pessôa

University of Minho

Portugal

Indicative Topics

  • Socio-cultural considerations in service experiences and consumer journeys
  • Service misbehavior, illicit service encounters
  • Emotions, morals, and values in services
  • Service atmospheres
  • Socio-technical service systems
  • Sensory servicescapes
  • Services in moralized markets
  • Inclusive/exclusive service encounters
  • The politics and poetics of service encounters
  • Critical studies on service ideologies
  • Ritualized service consumption
  • Market-oriented practice diffusion